Industrial Designer
Senior Design Lead at IDEO Chicago, USA




Florian Hilbig is an Industrial Designer and Senior Design Lead at IDEO's Chicago studio with fifteen years of experience in medical, transportation and consumer electronics design. Flo loves to create products which address complex needs, and in particular, being an advocate for patientshumans in their most vulnerable place. He thrives when confronted with ambiguous situations, multi-layered problems, incompatible stakeholders, and unexplored thematic areas.

His work includes oil-soaked toothbrushes, speech-controlled smartwatches for juniors and seniors, CT scanners which improve throughput and human care alike, an 8 ton ceiling mounted and moving MRI system, dandelion inspired laboratory equipment, a human carrying medical robot, a digital camera which blends physical and digital, and much more. His designs have been awarded by international juries more than 20 times already.

Chicago is this small-town-guy's latest destination in his process of constant urbanization, which also brought him to the Coburg University of Applied Sciences in Germany, where he obtained a Diploma in Integrated Product Design.

The avid sneaker collector conquers land, sea, and sky by urban hikes, scuba diving and jumping out of planes strapped to a parachute.